Poppa’s Wine & Spirits in Oxford, Mississippi had a business plan: to become the most high-end wine shop in the state. Poppa’s owners set off on an extensive search to find the perfect company to bring their vision to life.
Finally, Poppa’s owners found Vintage Cellars online, and saw that we offer commercial wine racking, and also free designs. They contacted us to come up with the perfect layout for their store.
When we visited, we were immediately struck by the size we were working with: the space was enormous! We immediately got down to the business of working out a design that utilized that huge space in a way that was both beautiful and functional. The room had to flow, with comfortable aisle width between the display racks, yet the wine had to be the main focus of the visit. In addition, wine is not the only thing Poppa’s offers. High end spirits is the second focus of the store. We had to make sure to work those bottles into the design in a fluid way.
Using the concepts we’d discussed and the space provided, we worked together to lay out a store that would allow for the maximum number of bottles possible to be on display, while also being comfortable and easy to navigate for the customer.The final design surpassed all of our goals. The racks hold more than 4,500 bottles. Unique circular racks catch the customers’ eyes and invite them to move farther into the store. Well-designed island racks make the wine easy to access, inviting customers to read the labels and pick up the bottles. We also designed a “high end” wine section using Vintage View racks that is temperature and humidity controlled, keeping the store’s (and customer’s) investment safe.
Not forgetting that wine wasn’t the store’s only focus, we created an area along one of the walls to showcase the store’s liquor collection. Poppa’s topped off the new space with an eclectic mix of art hung from the walls and displayed around the store. The final effect is at once both upscale and inviting. It’s a space we’d love to pop into for a few bottles and chat with the friendly staff, and we’re sure their customers feel the same way.
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